Why you're guessing at hooks
You post a video. It flops. You have no idea why. So you try a different angle next time, that flops too, and you start to think the algorithm just hates you.
The creators crushing it in your niche aren't smarter than you. They're studying what already works and remixing it. The first three seconds of every video they post is a hook that already proved itself on someone else's account.
The only thing stopping you from doing the same is time. Nobody is watching 200 reels a week to find the patterns. This skill does it for you.
Claude + Instagram = cheat code
/spy is a free Claude Code skill. You give it 2 to 10 competitor handles, run one command, and it does all the watching for you.
It is completely read-only. No setup wizard. No database. No spreadsheet to maintain. You point it, you run it, you get a report. That's it.
How it actually works
Four steps, start to finish, all in one run. You don't touch anything in between.
What you get back
For every viral outlier it found, you get a card. The real hook, broken into all three layers, plus the fill-in-the-blank template and why it actually landed:
Then it stacks them into a Template Leaderboardranked by total views, so you see the exact patterns repeating across the whole niche. That's your script idea bank for the next month, built in two minutes.
Install it in 10 seconds
Just tell Claude Code to install this skill from the repo below. It'll handle everything.
Tell Claude: "install this skill for me: https://github.com/tenfoldmarc/spy-skill"
Prefer to do it manually? Paste this into your terminal:
Then open Claude Code and say "/spy @handle1 @handle2"
When to run it
- Before every batch of scripts. Run it Monday, write to the templates all week.
- Any time you enter a new niche.Five handles and you know what's working before you post once.
- When your views dip.Your old hooks got tired. Go see what's breaking out right now.
One honest note: the scraping runs through Apify, so you'll need that connected. It's pay-per-use and cheap, fractions of a cent per profile. Claude will walk you through it on the first run.