May 9, 2026 · Free Guide

One Guy Is Making Bank Destroying the Real Estate Industry

Real estate listing photos are about to feel like flip phones. A guy scanned an entire house with one phone. AI rebuilt it as a navigable 3D space you can walk through in your browser. No headset. No app download. Just a link. The tool he used is open source. The math is called Gaussian Splatting. And right now there are exactly enough freelancers in the world charging for this that your local market probably has zero of them. That's the opportunity.

What Gaussian Splatting actually is (no math)

Take 200 photos of a room from every angle. AI converts them into millions of tiny colored blobs floating in 3D space. When you look at the blobs from any angle, they blend together to recreate the room photorealistically. Reflections. Glass. Glossy floors. Stuff that broke every previous 3D scanning method.

It's not photogrammetry. It's not a 360 photo. It's not a Matterport tour. It's a real-time, walkable, photoreal scene that streams to a phone in seconds.

The original research paper dropped in 2023. The open source tools matured in 2024. The phone capture apps got good in 2025. We're at the exact part of the curve where a non-technical person can run circles around an "established" 3D scanning company that paid $40k for a Matterport rig.

THE TOOL

PlayCanvas SuperSplat

PlayCanvas open-sourced SuperSplat. A browser-based editor and viewer for Gaussian splat scenes. It runs in your browser. No install. No GPU required for the editing part.

What it does:

  • Opens any splat file (PLY, SPLAT, SOG)
  • Lets you crop, clean up "floaters" (random ghost blobs), color grade
  • Compresses scenes by 70–90% with no visible quality loss
  • Publishes a shareable link OR exports a self-hostable HTML viewer
  • Generates an MP4 walkthrough as a fallback

It's the missing piece. The capture apps (Polycam, Luma, Postshot) make the splat. SuperSplat makes it deliverable.

The stack from phone to client link

Five steps. That's it.

01
Capture
Walk around the space with your phone. Lock exposure and white balance. 70–80% photo overlap. Rooms need 100–500 photos OR a 4K/60fps video you extract frames from. Circle the subject. Don't walk in straight lines.
02
Process
Upload to Polycam ($150/yr Pro), Luma AI (free tier works), or Postshot (desktop, Windows). They run the AI training in the cloud or on your GPU. You get a PLY or SPLAT file back in minutes to an hour.
03
Clean up
Drop the file into SuperSplat in your browser. Delete floaters. Crop the scene. Compress. Export as SOG format. That's the streaming version that loads fast on phones.
04
Host
Publish straight from SuperSplat for a free shareable URL. Or export the unbundled HTML and drop it on your own domain via Vercel, Netlify, or Cloudflare Pages.
05
Deliver
Send the link. Done.

Total time per property after you've done it twice: under 2 hours including capture.

The money part

Splat Labs (a company already doing this commercially) charges $250–$500 per residential property for basic Gaussian splat tours. Production-grade work starts at $2,250.

Independent freelancers are slotting in between at $300–$800 per scan depending on property size, turnaround speed, whether you include the MP4 walkthrough, and whether you host it for them or hand off the file.

The customers you're not competing for yet:

Realtors
Listings sell faster with this. The first agent in your market with one of these on every listing wins.
Airbnb hosts
Bookings convert when guests can walk through before booking.
Wedding venues / event spaces
They sell sight-unseen. This closes the deal.
Car dealers
Every used car becomes shoppable from a couch.
Museums
They want digital archives. They have grant money.
Construction / remodeling
Before/after walkthroughs are insane for portfolio.

Pick one. Cold-call ten of them. Offer the first scan at half price for a testimonial. Ten outreach attempts gets you one client. One client gets you the next three through referral.

What you actually need

Hardware:A modern phone. That's it. iPhone 12 Pro or newer if you want LiDAR for faster room captures. Optional gimbal for steady video.

Software: Pick one capture app + SuperSplat (free).

  • Polycam: easiest, cloud-based, $150/yr
  • Luma AI: free tier is generous, cloud-based
  • Postshot: desktop, runs locally, best quality, €17–39/mo

Hosting: Free PlayCanvas account works for public projects. Self-host on any static host for branded delivery.

Total startup cost to get your first paying client: ~$0–$150.

The honest limitations

This isn't measurement-grade scanning. If a client needs exact dimensions for renovation work, they need LiDAR or a survey scanner, not Gaussian splatting.

Reflective surfaces (mirrors, windows, glossy car paint) capture beautifully but sometimes produce weird artifacts. You fix those manually in SuperSplat.

iOS Safari has known issues rendering with WebGPU. Use WebGL2 fallback. SuperSplat handles this for you.

Phone-only captures struggle with featureless white walls and very large rooms. More overlap fixes most of it. Bring more battery than you think you need.

HOW TO INSTALL

Get the tools running

SuperSplat editor (browser, no install needed):

playcanvas.com/supersplat/editor

SuperSplat repo (self-host):

github.com/playcanvas/supersplat

Capture apps:

  • Polycam (App Store / Google Play)
  • Luma AI (App Store / Google Play)
  • Postshot (postshot.com, Windows desktop)

SplatTransform CLI for advanced LOD and self-hosted exports:

npm install -g @playcanvas/splat-transform

All Resources

PlayCanvas GitHubAll open source PlayCanvas projects
SuperSplat repoThe browser editor . free and open source
Original tweet that started thisAdii's house scan that broke real estate
PlayCanvas SuperSplat docsCapture, processing, and publishing guide
Capture best practices (NYT R&D)How to shoot photos for the best results
Splat Labs (commercial example)Real pricing data from a working operator

The window where this is "weird new tech" closes in 12 months. After that it's table stakes and the early operators own the market.

One phone. One weekend. A real business.

The Next Step

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