Build Your Own Content Dashboard With Claude Code (The Full 6-Module Walkthrough)

Most Creators Run Their Business Out of 7 Tabs

Notion for ideas. Airtable for the calendar. Buffer to schedule. Later as backup. ChatGPT for captions. Instagram Insights in one tab. A Google Doc full of hooks. Five tools, $300 a month, and none of them talk to each other.

I got tired of it. So I opened Claude Code and typed one sentence: build me a dashboard that runs my content business. Seven days later I had a working URL with six pages. No code typed by me. Just plain English prompts.

Below is every prompt I sent, in order. The first one scaffolds the entire app. The next six build one page each. Read it once, copy as you go, and you'll have your own version live by tomorrow night.

STEP 1 / THE SETUP

Five Minutes to a Fresh Project

You need three things before you start. None of them require coding skills.

Claude Code installed. Grab it at claude.com/download. It's the desktop app. Same Claude you already use, way more powerful, and you don't have to touch a terminal.
A fresh project folder. Anywhere on your machine. Call it content-dashboard.
A Vercel account.Free. That's where you'll deploy at the end.

Open the folder in Claude Code. Run /init so Claude scaffolds a CLAUDE.mdfor the project (think of it as your project's memory). Start a new session. Paste the master prompt below.

STEP 2 / THE MASTER PROMPT

One Prompt Scaffolds the Whole App

This is the only prompt that has to come first. It tells Claude what app you're building, what pages it needs, what the tech stack is, and how it should look. Paste it as-is.

// paste this into claude code

Build me a content dashboard for my creator business with these six pages:

› Hook Vault — every viral hook I save, transcribed and templatized
› Analytics — IG views, saves, follows, and top "heaters" of the week
› Competitor Tracker — top reels from creators I track, scraped weekly
› Scheduler — one-click multi-platform scheduling with auto-generated captions
› Content Calendar — auto-filled by /script with hooks and angles
› What's Trending — AI news from 12 sources, tagged for hook potential

Use Next.js + Tailwind + shadcn/ui. Dark mode, terracotta accent. Sidebar with @tenfoldmarc on top. Create a CLAUDE.md that documents the stack and any decisions you make.

What to swap before you paste it:

@tenfoldmarc→ your IG handle.
The six modules→ keep them or swap one for something niche-specific. Newsletter writers might want a "Subject Line Vault" instead of a Hook Vault. SaaS founders might want a "Customer Quotes" page.
The accent color→ swap "terracotta" for whatever fits your brand. Sage, electric blue, deep crimson — Claude knows them all.

Claude will spin up the Next.js project, install dependencies, create all six pages with placeholder content, wire the sidebar nav, and apply the theme. Takes 3-5 minutes. Don't touch anything while it works.

STEP 3 / MODULE 1 · HOOK VAULT

Hooks Aren't Inspiration. They're Inventory.

Every viral hook you see on Instagram should end up here. Once you templatize a hook ( "[X] just killed [Y]" ), you can run it forever. The Hook Vault is the single most leveraged page in this dashboard.

// prompt for the hook vault page

Build the Hook Vault page.

Every hook I save gets transcribed and templatized — "[X] just killed [Y]", "Stop doing [X]", "[NUMBER] things I wish I knew".

Searchable by niche, hook type, and view count. Show the original creator, view count, and a "use this" button that drops the hook into /script.

How it works once built: paste any Instagram reel URL, Claude transcribes the audio and pulls the on-screen text, identifies the hook template ( SWAP / BUILD / CLAIM / LIST ), and stores it. When you later ask for a new reel idea, it pulls from this vault first.

Before You Keep Going

Want the step-by-step video?

This guide is the prompts. The build itself has 200 small decisions that don't fit in writing. What to do when Claude breaks the layout. How to wire your IG token without leaking it to the client. The exact Apify config. How to deploy to Vercel without burning a weekend.

I record every one of those builds inside AI Builders. You get the full screen recording, the working repo, AND every other automation I use to go viral — the /script command, the /morning brief, the comment-to-DM trigger, the lead-magnet sender. All of it.

Get the Video + the Automations→

skool.com/ten-fold

STEP 4 / MODULE 2 · ANALYTICS

Insights Tells You What Happened. This Tells You What to Do Next.

Instagram's built-in insights are reactive. This page surfaces "heaters" in real time — reels that beat your 30-day median by 2x — so you can double down while they're still heating.

// prompt for the analytics page

Build the Analytics page.

Pull IG views, saves, follows, and DM volume. Sparkline per metric over 7 / 30 / 90 days.

Flag any reel that beat my 30-day median by 2x as a "heater." Show the top 5 heaters sorted by view count with a one-line note on what made them pop.

What you need: an Instagram Graph API token (free, 5 minutes via Meta for Developers). Claude will write the fetch logic and store results in a local JSON cache to avoid rate limits.

STEP 5 / MODULE 3 · COMPETITOR TRACKER

Stop "Looking For Ideas." Let the Cron Do It.

Pick 8 creators in your niche. The tracker scrapes their top reels every Sunday morning, pulls the hooks, and saves them straight to your Hook Vault. Monday morning, the week's playbook is already waiting for you.

// prompt for the competitor tracker

Build the Competitor Tracker page.

Every Sunday at 6am, scrape the top 5 reels from the 8 accounts I follow. Transcribe the audio. Pull the hook and on-screen text.

Show them sorted by view count with the creator handle, follower count, and a "save to Hook Vault" button.

What you need: a free Apify account. Use the apify/instagram-scraperactor in details mode — it's about $0.003 per profile, and tracking 8 accounts weekly runs you a few cents a month. Tell Claude the actor name and it'll write the fetch + cron job for you.

STEP 6 / MODULE 4 · SCHEDULER

One Click. Three Platforms. Auto-Captioned.

This is the page that replaces Buffer and Later. Pick the platforms you want, pick a date and time, and Claude pushes the reel out everywhere. Captions are generated from the hook, the angle, and your usual CTA — so you never write one by hand again.

// prompt for the scheduler page

Build the Scheduler page.

One click and Claude schedules my reel to the platforms I pick — Instagram, TikTok, YouTube Shorts.

Auto-generate a caption from the hook + angle + CTA. Use the Zernio MCP to handle the actual posting.

What you need:the Zernio MCP installed in Claude Code. One command. Connect your IG, TikTok, and YouTube accounts inside Zernio's dashboard. Claude pulls the connected accounts automatically once the MCP is live.

STEP 7 / MODULE 5 · CONTENT CALENDAR

See Exactly What's Going Out and When.

The Scheduler writes. The Calendar reads. One source of truth. Each slot on the calendar shows the date, the time, the platform, and the hook — so you can spot gaps before they become problems.

// prompt for the content calendar

Build the Content Calendar page.

Monthly grid view of everything scheduled. Each slot shows the exact date + time the content is going out, the platform, and the hook.

Click any slot to see the full script and caption in a side panel.

Why it works:the Scheduler and the Calendar share the same underlying data store. When you schedule a reel on one page, it shows up on the other in the same render. No syncing, no "refresh to see changes."

STEP 8 / MODULE 6 · WHAT'S TRENDING

Twelve Sources, One Feed, Zero Doom-Scrolling.

Most creators wake up and scroll X for an hour looking for "something to post about." This page scrapes 12 sources every morning, tags each item, and slides the hook-worthy ones to the top. You wake up, you look at the feed, you have your next reel.

// prompt for the trending page

Build the What's Trending page.

Pull from 12 sources daily — Anthropic blog, OpenAI blog, X lists, niche RSS feeds.

Auto-tag each item: "hook potential", "explainer", "skip." Surface the top 5 hook-worthy items in a feed sorted by recency. Slack me the highlights at 7am.

What you need: a Slack incoming webhook (free), 12 RSS URLs from your niche, and optionally the Tavily MCP for richer news pulls. Claude wires all of it.

STEP 9 / SHIP IT

Live in 90 Seconds.

Once all six pages are built, deploy. From inside Claude Code, run:

npm run build
vercel --prod --yes

Vercel will print a production URL. That's your dashboard. Open it on your laptop, your phone, your iPad — same page, same data.

Connect your data:open Vercel's project settings and add your IG Graph token, Apify key, and Slack webhook as environment variables. Redeploy. Now every module is reading live data.

STEP 10 / WHAT TO STEAL, SKIP, ADD

This Stack Is Not Sacred. Make It Yours.

Steal the 6-module structure. It covers 95% of what a content creator actually needs.
Skip the Schedulerif you're not posting at least 3x a week yet. Native IG scheduling is fine until you scale.
Add a Caption Vault if your voice is strong and AI keeps drifting from it. Store your last 50 captions and tell Claude to mirror the style.
Add a Receipts page if you sell products. Pulls Stripe revenue and ties it to the post that drove it. Brutal feedback loop.
Add a DM Inboxif you do high-touch sales. Sort "real reply" / "buyer" / "bot" and auto-send your lead magnet on the right keyword.

Six Prompts. One Folder. Your New Homepage.

That's the whole thing. Six prompts, one master prompt, six module prompts. The dashboard you wished somebody would build for creators, you just built it for yourself.

Send me the screenshot when it's live. @tenfoldmarc.

The Next Step

Guides show you what. AI Builders shows you how.

Inside the community, I walk through every build live — including the stuff that doesn't make it into guides. Regular people (not developers) figuring out AI together, shipping real projects, asking me anything. No fluff, no theory, just the actual work.

Join AI Builders→